Seoul · Agency / public shop
Agency / public shop
SM Entertainment & KWANGYA Seoul · SHINee
The Seongsu office and public KWANGYA shopping stop share the SM/D Tower address.
SHINee · NCT · aespa · EXO · Red Velvet · RIIZE
SM 엔터테인먼트 광야 서울
The artist connection
The Seongsu office and public KWANGYA shopping stop share the SM/D Tower address. The linked source documents the connection.
The story behind the place
The headquarters forms part of the artist’s professional geography. A building address does not provide visitor access or information about an artist’s movements.

Plan your visit
This is a working office. View the exterior from public space; practice rooms, staff areas and artist arrivals are not visitor attractions. Check public-store access separately.
Make it part of your trip
Use the broadcaster’s current audience instructions. Recording days and artist lineups must be checked for each programme.
Sources & official photos
Image credits & terms
Location photo · Photography date unconfirmed · Korea Tourism Organization / source-page photo credit
Archival location photograph, not a frame from the production. Resized from the original; the scene and season may differ.

